Financial Crisis Tour

Learn the Secrets at the Heart of the Collapse


The economic collapse of 2008 was the most devastating shock suffered by the financial sector since the Great Depression. The effects of the recession were felt world-wide, yet the reasons behind it are still shaded in mystery. What mistakes lead to the collapse of some of the longest and most enduring financial institutions in America? And how can we avoid the same missteps in the future?


  • $50
    (children under 14 free w/ parent)

  • 10:00am
    Sunday, Monday, Wednesday, Friday

  • 2 Hours

  • 15 Broad Street
    Out front
    Click for map

Accompany us on a 2-hour English-language walking tour and…

  • Get the truth about the financial collapse straight from Wall Street veterans
  • Learn the difference between a CDO and a CDS, and how these two acronyms nearly destroyed the economy
  • Hear what really brought down the “Too Big To Fail” organizations like Bear Stearns, Lehman, and AIG
  • Discover the rich history of lower Manhattan, from the first Dutch settlers to the origin of a new nation
  • See the New York Stock Exchange, Federal Hall, and The House of Morgan, and other famed architectural wonders
  • Flaladytravels (Boca Raton, Florida)
  • [Our guide] worked in the financial markets for the last 30 years and had tons of personal knowledge about the financial district's history, real estate and the markets themselves. The tour lasted about 2 hours and 15 minutes and every minute was educational and interesting. If you have never been downtown to the financial district, go on this tour!!

  • T_Seeley (New Jersey)
  • Tom, our guide, was so knowledgeable he brought the whole ‘crash’ to life for us. He was able to answer all our questions and his presentation was very engaging. I thoroughly enjoyed everything from the insights into key players to the history and function of the various institutions in the financial district.

  • GFaurschou (Edmonton)
  • We were very lucky to get Sandford, who provided a detailed and lively in-depth history at several vantage points in the Wall Street area. While covering all the key points of its history, Sanford added many interesting and curious details (often with great illustrations) that had everyone on the tour paying rapt attention, including our 14 year old daughter. We were lucky to have a tour guide that had insider experience as well as a background of research that enabled him to explain, to a general audience, how wall street worked, as well as how and when it didn't work.

  • MarkHoddinott (Australia)
  • Jonathon's personal background in the industry gave us a wonderful connection to Wall Street and the issues surrounding the GFC. His professional manner, deep knowledge and very friendly style really made you feel you were part of the 'Wall Street story' and New York in general.

  • SeeingNewSights (Tennessee)
  • ...Full of financial history, lots of politics, a much deeper understanding of the who and why of all the players in the mortgage bank and insurance downfalls, and much background information from past boom and bust periods, with even some architecture and "big picture" Wall Street history thrown in. Our younger daughter is actually the reason we chose the tour - she took it 2-3 years ago and loved it.

  • NY-Jewell (New York)
  • I had worked for several years on Wall St., and never really appreciated the history of the premier financial center of the world. Tom was very engaging, and kept the diverse tour group attentive with interesting current and historical facts and information. He also incorporated entertaining anecdotes from his years as a trader.

  • johninjakarta (Jakarta Indonesia)
  • Our guide Jon was very informative and though I work in the finance industry I still learned a lot.

  • Paul W (South Miami, Florida)
  • George was a wonderful Tour Director. His knowledge of the events and historical places on this tour was most evident.

  • WorldWide W (Sydney, Australia)
  • Tom was energetic and informative and I really appreciated the personal insights that came from his background as a broker in the New York Stock Exchange before the Global Financial Crisis... There wasn't a question I had Tom couldn't answer!

  • Mary1465 (New Hampshire) - March 30, 2015
  • Despite having no interest in or experience with finance I had a great time on the tour... I can now discuss what a "bullish" market vs. a "bearish" market means. Sandy kept things moving and was easily understood and heard with his Mic. At the end of the tour he took the group's picture and emailed it to everyone. I loved that.

  • mathijsb43 (Rotterdam, The Netherlands)
  • Sandy is an extraordinary tour guide with lots of ''inner circle'' knowledge of Wall street and the people who make Wall street so special. Amazing to hear the stories of the historical powers as well as the present ones who create wealth and destroy it with the same scrupless way of doing business. An eye opener for all of us from Europe as well as from the US.

  • StLouisBluesII (St. Louis)
  • He has reported on finance for many years and knows what happened at the financial moment of truth and why. In 120 minutes, in a short walk we revisited many of the fundamental events and personalities of American History...

  • rickprietop (Lima)
  • As an Econ student visiting NY, I had great expectations about this tour.Jon was up to them. He started by clearly explaining the causes of the 2008 crisis, and then we moved on to get to know about the history of Wall St with attention to details that will be hard to find somewhere else.

  • JoelBarsky (New York)
  • jon white was an exceptional tour leader. His wealth of knowledge and experience made the tour real and full of interesting stories about events and people. He connected the events leading up to 2008 crisis with historical anecdotes. Excellent!

  • Jamie R (New York City, New York)
  • Sandy was our tour guide and he was FANTASTIC!... As a New Yorker working in finance, I especially enjoyed his inside information! Thanks, Sandy!

    Tour Content

    How are The Wall Street Experience tours different than others?

    These are the only tours designed and guided by Wall Street insiders, which provides first-hand accounts of Wall Street. If you want this additional depth of experience, these are the tours for you.

    No other Wall Street tours have our depth of content and relevance. Our guides have managed billion dollar trading businesses, taught economics at MIT and written for finance and trading publications.

    This is why Oliver Stone filmed us for the Wall Street 2 Movie DVD feature and why leading financial institutions such as Bank of America, Credit Suisse, and MF Global, as well as leading universities including UPenn and Columbia selected us for their group events.

    The stories we tell, the answers we give and the interaction we can create is the difference.

    Will I enjoy these tours?

    We find those with an appreciation of finance and understanding of current events enjoy these tours more. You do not need to have a financial background as we don't assume that our audience does. Our tours are narrated without finance lingo. These are interactive tours and questions are encouraged. Check out the testimonials.

    Do we go inside the New York Stock Exchange?

    No, since the NYSE has been closed to visitors since 2001.

    Tour Logistics

    What do I need to bring on the tour?

    If the weather is cool you may want to bring warm clothes as this tour takes place outdoors. It can be particularly windy in downtown Manhattan. If the weather is warm, you may want to bring something to drink. Feel free to bring a camera.

    Are there toilets available?

    It is best to use the bathroom before the tour. There are no planned bathroom stops. However there are public restrooms along the way.

    Does the show still go on if it rains?

    Yes, the tour will go on unless severe weather prevents your enjoyment. If we cancel the tour, you can reschedule the tour. Please contact us to find out if a tour is cancelled due to inclement weather. We will refund the ticket if we cancel the tour.

    Are baby strollers, wheelchairs allowed?

    Yes, they are allowed.

    How much walking is there on the tour?

    Approximately 1 mile or 1.6 kilometers over 2 hours for the Financial Crisis Tour. While there are no hills, there are some steps.

    Where does the tour end?

    The tour will end near our starting point.

    Can I bring food on the tour?

    Yes, but only if you share with the rest of us.

    How should I dress for the tour?

    No dress codes required. You should dress in comfortable clothing. If the weather is cool you may want to bring warm clothes as this tour takes place outdoors. It can be particularly windy in downtown Manhattan. In the wintertime, DEFINITELY bundle up, wear extra layers and hats and gloves.

    What is the tipping or gratuities policy?

    Tips are always appreciated by our guides, but never expected. They should be given if you believe your guide did an outstanding job, and further, if you as an individual want to demonstrate your appreciation to the guide for that job well done.

    Ticket Details

    Can I reschedule or refund my ticket?

    Yes, you can reschedule or transfer your ticket. You can refund your ticket if you let us know 48 hours before your tour.

    Can I purchase the ticket at the tour?

    Please purchase your tickets online in advance. We cannot guarantee availability at the tour.

    Important Restrictions

    • Please arrive 10 minutes early as the tour starts on time. You will not be able to catch up to the tour if late.
    • Just tell the guide your name. No need to print out the ticket.
    • ACTIVITY TAKES PLACE RAIN OR SHINE: The activity runs regardless of weather conditions. In the rare situation where the seller is forced to cancel the event, ticket-holders will be allowed to reschedule to another time (subject to availability) or offered a refund.
    • ACTIVITY TAKES PLACE OUTDOORS: Dress appropriately for the weather.
    • One paying adult may bring two children 14 and under free of charge.

    Rescheduling Policy

    • We understand that your plans sometimes change. That is why we try to be as flexible and accommodating as possible with our Flexible Reschedule Policy. What does this mean?
    • Free Rescheduling Anytime: Reschedule your tour anytime without penalty even if you missed the tour.
    • Refund after rescheduling: Once you have been rescheduled, there can be no refunds if you decide not to take the tour.

    Meeting Location: Outfront of 15 Broad Street

    Click to open map in new window:

    By Subway:
    • to Wall Street. Walk 1 block over to Broad Street.
    • to Fulton Street. Walk 6 blocks south to Broad Street.
    • to Rector St. Walk 3 blocks east to Broad Street and Wall Street.


    By Car: Click here for a map of nearby paid parking spaces. Not recommended due to unpredictable traffic which may cause you to miss the tour.
    Tour Bus Loading/ Unloading and Parking: Click here (opens in a new window) for DOT's permitted tour bus map in lower Manhattan.

    Tour Ends: Federal Reserve Bank on Liberty Street and Nassau Street, about 5 blocks from the meeting location.

    Step behind the facade of Wall Street and learn the true stories of the collapse from the people who lived them. Our guides are all former traders, bankers, and others with insider knowledge of the major players and events. They’ll explain the decisions made, using engaging visuals and clear language, and demystify the crash.

    By the end of the tour, you’ll understand the dangerous methods that undermined the market and the reasons why they seemed so appealing.


    The history of Wall Street is filled with booms and busts. Walk with us through the cobblestone streets of lower Manhattan and hear stories of great achievement and horrible tragedy. See a skyscraper that stood as tallest in the land, if only for a few days. Stand on the site of the city’s first terrorist attack, nearly 100 years ago. Pause for a photo with the famed Charging Bull and listen to the amusing tale of how it arrived on Wall Street.



    Inside the Meltdown video cover.
    We've given interviews in documentaries! Our tours have appeared globally on CNN, BBC, Reuters and The New York Times.
    Wall Street: Money Never Sleeps video cover.
    Wall Street: Money Never Sleeps
    Our tours were filmed for the feature film!
    Secrets of the Wall Street video cover.
    Business Insider
    "Wall Street's Secret History"
    Tour highlights video cover.
    Tour Highlights
    Get a preview of what you'll see on the tour
    Historic NYSE.
    Once-Popular NYSE Has No Plan to Reopen to the Public
    The NYSE floor in October 1929. Ten years later, it opened to the public

    -WSJ.com